Greatest hits from the Create Design Studiodesign portfolio #6
Posted by Charlotte Lamb, Designer for Create Design Studio
Action Eyewear are a business successfully selling fashion sunglasses suitable for sports activities and they came to I to Eye with a plan for a website with on-line shopping facilities that would make taking and dispatching orders easier.

When I began I saw some samples that included lenses with fantastic bright colours of blue, purple and even pink that helped to inspire the coloured stripes on the header. I wanted to keep the mood of the design colourful, clean and sporty because many of the models are designed for wear whilst skiing, snowboarding and so on. There is also a suggestion of light and shade on the header as the colours fade-in and fade-out, helping to produce a background with interest but also suitable to place the thumbnail images of the glasses themselves on top.
The site is flexible and easy to update so that as the ranges change and are replaced with new designs they can be uploaded quickly to the site for customers to buy. The fashion angle of the site is backed up by images of the glasses in use with photos of sports activities and models wearing the glasses to liven up areas of text.
If you would like to visit the Action Eyewear site please click here.
Do you want to sell online and streamline order processes? Call Create Design Studio on 01962 737989 to benefit from our expertise using the web to help your business make money.