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| How to make your website more effective and influence customer perception of your business. |
| Building customer confidence in your ability and publishing for free online using a blog |
| What is a blog? A blog is a collection of web pages that can easily be updated without the need to seek help from a web designer, programmer or use any special software. Most blog software is free to download and easy to use and once you start writing, unlike on a normal web page, your readership can publish comments on the blog making it a truly interactive communication tool. Why is blogging useful? There are two answers, firstly it is a no cost option to keeping your website up to date. Secondly Google and the like love fresh content and a regularly updated blog, published as part of your website, will keep Google coming back for more and improve your rankings. Convince potential customers of your abilities Use the informative, relaxed style, of a blog to give your company a more personal and friendly online voice, than may be appropriate on your website. Build trust as you provide relevant news and views on issues that matter in your industry. You may also find your blog acts as a magnet to draw in new readers who then move on to your company website. Creating an online resource of information for your company Some large companies also use blogs to encourage their employees to share information and expertise with one-another to build a shared knowledge resource. The software used for blogging also doubles as a content management system that allows you to give customers the most up-to-date information on your website. Optimise your website using your blog Finally, using blog postings to update your website will cost you nothing (unlike using a web designer) and will boost your search engine rankings as websites that are updated regularly are ranked higher than those that aren't. We will help you set up your blog We have installed blogs and designed bespoke templates for many of our customers as well as writing one of our own at www.ccreatedesignstudio.co.uk/blog. We can get your blog up and running in just a few days and we are happy to show you how to begin, as well as upload photographs, video clips and create links to other websites. We specialise in understanding the needs of your business and creating solutions to meet those needs. In a recent survey our customers said we are good at explaining what the web can do for them without resorting to technical jargon and they all told us that they are pleased at how we meet their deadlines. |
| Create Design Studio can make your website more customer focused, more effective as a sales tool to allow you to get on with running your business. Call David Woodroofe on 01962 737989 to get started today. |
| Call us today: 01962 737989 or visit our website: www.createdesignstudio.co.uk Create Design Studio,The Old Stables, Sutton Manor Farm, Bishops Sutton, Hampshire SO24 0AA |
